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Crypto Goes Mainstream with TV Ads and More in France, Switzerland

Crypto Goes Mainstream with TV Ads and More in France, Switzerland 101
Source: iStock/gilaxia

Cryptocurrencies are getting mainstream media coverage in Europe – with France’s biggest TV network airing Bitcoin (BTC)-related advertisement, and a Swiss newspaper publishing a full-page spread on crypto.

As previously reported, Keplerk last month relaunched a program that allows customers to buy Bitcoin in thousands of French tobacco retailers.

To promote the campaign, Keplerk has created an 18-second television ad, which French Twitter users report is being aired several times per day on TF1, France’s most popular TV network. TF1 has an average market share of 24% of the French audience, and its major shareholder is Bouygues, a major business group with market-leading telecoms and construction arms.

A Twitter user who shared a video of the ad airing on their TV even went as far as pointing out that their set-top box was tuned to TF1 at the time of broadcast.

The company has previously created another video ad, which shows a man buying BTC in a French tobacconist using the Keplerk QR code-powered service.

Meanwhile, across the border in Switzerland, weekly newspaper Handelszeitung published a page-long guide to cryptocurrencies entitled “Crypto for Dummies.” The paper’s coverage is 77,000, per International Media Sales data.

The feature, which can also be found online here, includes a step-by-step walkthrough for beginner investors wishing to buy Ethereum tokens.

The author also makes a remarkable call to action, writing,

“Discover for yourself that cryptocurrency is not just a speculative phenomenon, but also an amazing piece of technology that lets you gain and control assets and money on your phone – without relying on banks or other companies.”

Learn more:
Alec Baldwin Hired by eToro, but Baldwins are Not New to Crypto
This Bitcoin Ad Prompts Mixed Reactions
This Viral Crypto Ad Just Got Almost 2.5 Million Views
Ripple Released ‘Sequel’ to Their Famous Crypto Ad

Tim Alper , 2019-11-29 19:07:53 ,

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NewsBlock © 2019 - 2020 All rights reserved.

NewsBlock © 2019 - 2020. All rights reserved.

While Bitcoin’s price seemingly moves without rhyme or reason — collapsing by dozens of percent and embarking on face-melting rallies on a whim — the cryptocurrency market is filled to the brim with fractals.

Related Reading: Analyst: Bitcoin Price Likely to Fall to Low-$8,000s as Chart Remains Weak

A brief aside: A fractal, in the context of technical analysis and financial markets anyway, is when an asset’s price action is seen during a different time. This form of analysis isn’t that popular, but it has proven to be somewhat valuable in analyzing Bitcoin.

One recent fractal popularized by a well-known cryptocurrency trader is implying that BTC is going to return to the low-$7,000s in the coming days.

Bitcoin Fractal Implies Retracement to Low-$7,000s

A well-known crypto trader going by “Tyler Durden” on Twitter recently posted the chart below, which shows that a Bitcoin price fractal may be playing out. The fractal has four phases: horizontal consolidation marked by one fakeout, a surge above the consolidation phase, a distribution, then a strong drop to fresh lows.

If the fractal plays out in full, BTC could reach the low-$7,000s again, potentially as low as $7,100. This would represent a 20-odd percent collapse from the current price point of $8,800.

It isn’t only a fractal that is hinting Bitcoin has the potential to visit its lows. As we reported on Saturday, Bloomberg believes that if the GTI Vera Convergence Divergence Indicator flips red, a downtrend could push the cryptocurrency back to $7,300.

Related Reading: Stephen Colbert Pokes Fun at Bitcoin in Monologue: Mainstream Gone Wrong?

Can Bulls Step In?

But again, many believe it is irrational to have such bearish interpretations of the cryptocurrency’s chart at the moment. As reported by NewsBTC earlier, Popular crypto trader Mayne recently noted that the “people waiting for $6,000” are irrational. He quipped that Bitcoin retracing and consolidating after its fourth-biggest bull move in history ($7,300 to $10,500, a 42% gain) is perfectly par for the course, but noted that it’s totally possible we can go lower from $8,800.

The medium-term technicals support this.

Trader and CoinTelegraph contributor FilbFilb found that by the end of November or start of December, the 50-week and 100-week moving averages will see a “golden cross,” which he claims is far more significant” for the Bitcoin market that other technical crosses.

Also, a Bitcoin price model created using Facebook Prophet machine learning found that the leading cryptocurrency is likely to end the year at just over $12,000. What’s notable about this model is that it called the price drop to $8,000 months in advance, and forecasted a ~$7,500 price bottom for BTC.

To put a cherry on the cryptocurrency cake, Crypto Thies observed that when Bitcoin bottomed at $7,300, it bounced decisively off the 0.618 Fibonacci Retracement of the move from $3,000 to $14,000, which correlates with the two-week volume-weighted moving average. He added that summer 2019’s consolidation was marked by Bitcoin flipping major resistances into support levels, implying that a bullish reversal and subsequent continuation is likely possible in the coming weeks.

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Nick Chong , 2019-11-10 12:00:38

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